My name is Michael Zhu and I have always been a strategic thinker. I grew up with puzzles and chess games, motivated by complex challenges. Design for me is no different.
I approach design as if it is an intricate puzzle. I identify the problem, provoke and disrupt, and create design stories with fresh perspectives. I craft strategies that combine multiple concepts and deeply consider the needs of people, business and society. Finding this balance allows me to discover the most optimal solution that creates the greatest value and opens the door to the most inventive path forward.